Haha, good one. Trust me, I'm a HUGE fan of businesses charging for stuff as I run two B2B apps myself.
Businesses are consisted of people, money doesn't really make the business go round, the people running it do. A business making just money is pretty "soulless." I understand that I might sound like a little weird when I say that, but when they only focus on making $$(which again, is good to a point) they really won't be remembered. A good product is one part of the pie, good support is another and money is the the the oven; That's the mantra I like to follow