> No, company would have to split itself (create separated business entity) so you would have to sell your competing part of the company.

This just isn't practical though. Apple/Google/Amazon/etc would have to be broken up for example.

> That's the problem article describes! Such behavior reduces competition and hurts customers.

Hedging shouldn't be illegal though. Let me buy both cows and chickens -- even though I don't know which people will want to eat later.