Ya, I'm surprised it's not just a static landing page for consumers with ads. At .50 cents per user, that's only 80k users required to break even (ignoring the time variable there)
I'm no adtech expert, but I'm pretty sure he would not be getting .50 cents per user per year - that's what WebMD, one of the top 1000 most trafficked web sites in the world makes, so I assume it can sell it's ad space at a much higher price than a greenfield site with no traffic would.
Fair point. I just searched for a bit, but can't seem to find a good "average revenue per user" for ad-based SaaS products. Anyone know?
Any luck? I'm very curious
Nope, I must not be searching for the right keyword or acronym.