There's nothing wrong with businesses making money from providing a service to the bereaved. But I'm ill at ease with this for some reason. Are we going to see these 1000memories tributes pop up for all large-scale losses of life?
Would it be wrong to create an online memorial for all large losses of life? If there is I don't see it. This just makes it all a little bit more real to me.
That's because it deals with death that people are more uneasy about it, many other companies popup when events happen that their service is well equipped to assist with. I think the nature of their subject matter though means they do have to be more careful about the practice than other businesses.