Before: few people find you
After: more people find you
Google is providing a "low" quality service but they do help. The before and after makes it clear. But it's easy to forget how things were and just complain.
Before: few people find you
After: more people find you
Google is providing a "low" quality service but they do help. The before and after makes it clear. But it's easy to forget how things were and just complain.
After: less people find your competition when searching for you
The issue is that coupling search and ads violates the expectation of "First result = Best result". Especially when A direct 100% fit can be replaced by a competitor (or even a parasite (in legal terms)) targeting your users.
If a company is ready to pay to be displayed first, then so be it
It is for you and I, but not for the average user. My grandpa clicks on sponsorized links because they are at the top, no matter the presence of the word "ads" or "sponsored".
It would be a lot clearer not to have ads at the top but elsewhere, so that the “best” result is always at the top.