Allowing all political ads isn't politically neutral either, the establishment will presumably have far greater resources (in this case, money to pay for ads). Then the only other option is to ban or suppress certain political parties on Google's ad platform to appeal to some notion of "equality". But who gets to decide that? Do we really want Google deciding which political parties get more ad play?
I am reminded of Thomas Sowells idea of "Cosmic Justice" which was posted here a few days ago [1]. Giving Google the reins on political advertisement is an impossible game, and the only winning move is not to play.
> In a sense, proponents of "social justice" are unduly modest. What they are seeking to correct are not merely the deficiencies of society, but of the cosmos. What they call social justice encompasses far more than any given society is causally responsible for. Crusaders for social justice seek to correct not merely the sins of man but the oversights of God or the accidents of history. What they are really seeking is a universe tailor-made to their vision of equality. They are seeking cosmic justice.