Given the proliferation of different flavored gins[1] I think it's possible no one actually likes the taste of gin. There are hundreds of flavors on Amazon.co.uk[2].
[1] https://www.amazon.co.uk/s?k=gin&rh=n%3A340834031%2Cn%3A3598...
[2] Amazon.com doesn't sell beer or spirits. Weird.