Not true. Their starkness and utilitarianism is beautiful, in the eye of the right beholder - and I am one such beholder. I think brutalist architecture is beautiful as it’s bold in its intent, honest in its functional form (it has thingness), and speaks of dreams of the future. I look at a well-executed brutalist structure and get a shiver down my spine - it’s not the thing itself, but what it represents.

Brutalism has a deep beauty, that ramifies intricately as you examine it further, in the thought and process that went into this triumph of function.

Much of what we describe as beauty is no more than skin deep - a veneer of curves and shine, under which lurks incredible ugliness in both function and intent.

Perhaps we are confusing pretty and beautiful.

I don't like the truck, but I strongly disagree with the idea that no brutalist building can be beautiful. The library at UC San Diego is one prime example.

https://en.wikipedia.org/wiki/Geisel_Library

Sorry, no. Sounds like you just don't personally find any brutalist forms beautiful.

Brutalist is frightening, it’s cold. It’s uncaring.

Whether you find that beautiful probably depends on how jaded you are. But it’s a matter of taste.

Brutalist buildings are also way more practical than say Victorian ones. Same goes for this car - it won’t win the beauty contest but should hopefully be a lot more practical for those living in rural areas

Guy de Maupassant is said to have eaten lunch in the Eiffel Tower every day, because it was the only place in Paris he couldn't see the Eiffel Tower.

Brutalist buildings don’t work. Smaller objects may work.

Source: I worked in a brutalist building for several years. It literally stood in as a prison in movies: terrible every day environment.

The truck is such a slap in the face to the standard car aesthetic. It’s jarring because it feels different and causes dissonance with what I know cars are allowed to look like. Some people will hate it purely because of that knee jerk reaction.

I’m not sure I like the look but I really like how iconoclastic it is.

Brutalism has as much to do with using unadorned, primitive materials as it has to do with actual concrete. It's clearly inspired by expressionism, and I think the expressionists have found their car here.

'Ugly', as a term, is vague and subjective. 'Brutal' is more specific. Brutalist architecture frequently gets used in sci-fi films and television:

https://www.phaidon.com/agenda/architecture/articles/2018/se...

It look's like from 80s future.

OK to be clear this is close to the futurist style of the 70s, but not exactly

https://d14e8oeg5e788p.cloudfront.net/content/56310/c8d68987...

http://oldconceptcars.com/wp-content/uploads/lancia_stratos_...

it's definitely not what is considered futurist today. It's not only ugly, but doesnt even fit well in a retro futurism classification. i know that there's no accounting for taste, but this is a uniquely ugly car, and not in an innovative way.