So is what Equifax did, but guess what, they're still in business. You can see the "settlement" at [1]. And guess what?
"Whether or not you choose to get free credit monitoring from Equifax, the company will continue to collect information about you."
In other words:
"Even though we got hacked, we're still going to collect your information so it can get leaked again, lolz".
Awesome FTC right there.
[1]: https://www.ftc.gov/enforcement/cases-proceedings/refunds/eq...