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HiPPO stands for HIghest Paid Person's Opinion, a trait of dysfunctional culture, in which power politics trumps data.

The concept seems to originate from Netscape's CEO and the acronym exists since 2006, according HiPPO FAQ: http://bitly.com/HIPPOExplained

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Why are you trying to track us? Please post non-tracking links https://exp-platform.com/Pages/HiPPO_explained.aspx

Any time I see a bitly link like that, I always copy rather than click and add a + to the end. I should make an extension to do it on hover I guess.

Good tip on adding the ‘+’ to the end. Thanks! To anyone wondering, adding the plus (when logged in to Bitly) displays an info page with the referrers (refererers) and locations by country.

And where the link goes to, obviously. No idea if this counts toward the Bitly link open rate.

My pleasure! Two tiny points

1) don’t need to be logged in for the + to work

2) I’ve not seen it increment the clicks by visiting the + stats page, but can’t speak authoritatively on that.

Sorry, I was just trying to respect the FAQ author's method to keep a stable URL (see the bottom of the FAQ).

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