Get people using it and provide feedback. Those people should preferably be from your target audience. Fix up the layout/design. Layout/design for home and rest of the website is different. The home page makes me think it's a sports video site though the rest of the site isn't. I don't completely know what I'm supposed to get out of the website upon visiting the home page.
(I'm not your target audience, and I haven't release a website yet. Hopefully my comments aren't too off base.)