I'm going to give this a try again. I REALLY want the model of micropayments vs ads to work. I realize content creators need to get paid, I just refuse to be subtly influenced by ads in my day to day life. I currently use an ad blocker in Chrome to get around that but I'm perfectly fine paying $5 a month to creators I use.
The problem is that I think ads may be worth even more than that to creators, which if you have any doubt about their efficacy should make you rethink.