How much money would Facebook actually lose by banning all political ads?
Seems like the amount of revenue their getting from political ads might not be worth the headaches and distraction they are causing the company.
Seems like the amount of revenue their getting from political ads might not be worth the headaches and distraction they are causing the company.
So facebook goes from having a political ad problem where at least they get paid, to having a political manipulation/content problem (well a bigger problem than they already have) that they still have to solve but don't get paid for.
1 https://www.theguardian.com/technology/2018/jul/02/facebook-...
Although I've read elsewhere that Trump's campaign alone spent ~$100M on FB.
Given the level of pressure on Zuck, I'd say he's not doing this to make more money. He's doing this to avoid establishing a precedent, and avoid negative repercussions later on. For him it pays (in the long term) to be as neutral as possible.