> Maybe it's the wrong mindset, but imo compensation is precisely why the internet stopped being like that. When people are doing things for free, there is generally a maximum to the amount of effort they will put into things.
It's the other way around. When there is no compensation, people do stuff for fun, out of love, and not for optimisation, ROI, DAU/MAU, etc.
"Back in the days" - pre-dot-com - the website was part of the hobby. People wanted to put their knowledge out there, maybe for pride, maybe just "why not?". And the site was theirs, it looked the way they wanted, it was organised they way they were thinking[^1]. But when money comes in, one has to deal with making more visitors, making the site according to trends, with negative space material auto dark/light design, constantly and regularly put in updates, add JSON-LD microdata... it's endless. And the fun dies. On platforms, everything looks the same, it doesn't feel like a home any more, it's not yours. It's a job.
This is what kills quirky, niche little sites and communities.
[^1]: https://stackingthebricks.com/how-blogs-broke-the-web/