Turns out most of us enjoy any exchange in which we receive goods whose value far exceeds what we pay for them.
Same reason I love cheap ride share trips[1] and NYC ferry rides[2]. I'd probably really enjoy winning the mega millions jackpot with a $5 ticket too (though perhaps not? [3]).
[1] https://www.vice.com/en_us/article/zmjew8/were-all-killing-u...
[2] https://ny.curbed.com/2019/3/28/18285731/nyc-ferry-swimming-...
[3] https://time.com/4176128/powerball-jackpot-lottery-winners/