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Looks nice. You should make Zip code optional because you may get non-local businesses as well. For example, I couldn't try out the service because my business is not local.

Also, I am curious to know how Zip actually helps you. Do you use it to disambiguate similar sounding businesses?

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It appears that we can do a better job of messaging that this product is intended for local businesses with a physical address. Yes, the zipcode is for disambiguation and ensuring that we only include mentions relevant to that business in that location.

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