I read an article very recently (NY Times, maybe?) that laid out the numbers, and the amount of money the NBA earns in China dwarfs its U.S. revenue.
not like China is going to come up with their own basketball league
It already has basketball leagues. And considering that China has exported star players to the NBA, it's certainly a possibility.
Those numbers are outdated and incomplete, but basically describe the relative market size.
Maybe you are thinking of rate of growth.
EDIT: As tanilama pointed out my numbers are wrong. The USA (ESPN & TNT) TV deal is about ~$2.6B per year. The Tencent streaming deal is ~$1.5B over 5 years. I don't know about CCTV.
https://www.cbc.ca/sports/basketball/nba/nba-tv-deal-how-the...
Annually it says the revenue is 2.6B. Not sure how much revenue they are making from China on a yearly basis (Tencent's contract is 5 years).
pretty sure that basically describes the relative market valuation - given income differences/relative cache of the two different leagues, market size vs valuation would be vastly different.
Source?
>It already has basketball leagues.
I guess it's a good thing I didn't say they don't. Partial quoting to try to make a point where there isn't one isn't very cool.
>And considering that China has exported star players to the NBA, it's certainly a possibility.
It's exported exactly one star: yao Ming, and one slightly above average player in Jeremy Lin. And those two were so far apart they never played in the NBA at the same time. If you think one star every 30 years is going to be good enough to replace an NBA that produces multiple stars every other year.... I guess pass whatever you're smoking my way.
https://en.wikipedia.org/wiki/Jeremy_Lin
Jeremy Lin is of Chinese descent. I didn't say he was born there.
Note that this is different from just having heritage in a country. There's immigration only a couple generations back in my family, but it's already mixed to the point that I wouldn't call myself any specific country-American.