The process of developing better tools for more effective software design is not just about making developers feel better.
It's about prodding development teams towards the pit of success, to use a common cliche, instead of the pit of despair. Less mental overhead, less need for expertise in specific flavor-of-the-month frameworks, less churn, easier hiring (you just need to know C#), more reliance on compiler tools to prevent dumb mistakes.
Stuff like that easily make the difference between success and total failure. The business stakes are actually quite high.