People in hot climates have been painting their roofs white for many decades.
http://www.pictureninja.com/pages/israel/coastline-of-israel...
http://travelsplendid.com/wp-content/uploads/2010/10/Santori...
http://www.pictureninja.com/pages/israel/coastline-of-israel...
http://travelsplendid.com/wp-content/uploads/2010/10/Santori...
If painting white[1] saves you from moving X joules with your air conditioner in July, that will cost you an extra X/2 joules from your heater in December. This is a win until you have many more heating days (without snow cover) than cooling days.
[1] for perfect white and black, reality will be closer together.