It's a different sales pitch than big companies though - our pitch is we'll cover your living expense and give you the chance to work with a small team and see if a startup is the right fit for you.
Instead of equity - many of the TEC participants get to own an entire product or initiative. Ali Shah out of NYU came on board and over the summer designed and built the entire VodPod iPad App. Andrew Boni at BC was a core part of the team that helped design and push code to the GigaOM site redesign.
At an internship for a major tech company, you're pushing some live code, but its for a small part of a major property. Much like joining a startup early, you get to own major parts of product and get to understand how your work fits into the broader company building process.
P.S. Doesn't feel antagonistic at all - I'm just trying to shine a light on how we think about the situation internally. We know we don't pay participants as much as Google, Apple, etc - but we think it actually helps attract the right type applicants to the program.