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Lots of used car brands doing that now. "No Haggle Pricing"

I have noticed their prices are consistently lower than the asking price at high touch dealerships. Especially when you remove hidden feels like "Doc fee" .

I will likely buy from a place with a fair advertised price sooner than walking in at an advertised price of 125% aiming to negotiate it down to 95%.

You can also outsource it for new cars, e.g. Unhaggle.com

No idea about new cars, but Carmax is a nationwide used car dealership chain that does no-haggle pricing.

Doesn’t Tesla do that too?

Well Saturn went away around 2008 I think. But IIRC Scion had fixed prices, but then Toyota ended the Scion brand in 2016.