It's the marketing of "in your city" when they only support (by my estimate) ~6% of the US population, which is at fault.

I assume your "middle of nowhere" comment is just trolling.

I live in a 58k population US town with a large facility for a Fortune 50 company and a decent research university. We are surrounded by green space and I can be at the beach or in the mountains in an hour. I can bike to work and it’s about 5-10 more minutes to my commute.

I’m exactly where I want to be.

It ain't. And likewise, it ain't the app's fault that it's currently useless to the overwhelmingly-vast majority of people in the US. But that's how things go, of course: start in the big cities, then branch out to more and more as the idea catches on.

Also, I'd hardly call Sacramento "the middle of nowhere", what with the million+ people in and around it. Nor would I call any other 1m+ population metropolitan area such.

But what do I know? I'm just some hick who grew up in "the middle of nowhere".