There were a series of NY chefs that moved to Minneapolis to start restaurants so they could have a yard, a dog, and an interesting menu customers appreciated.
It used to be that New York or LA were way ahead of the curve in terms of food, fashion, art, music, design, etc. People in the major cities were just cooler. And it took a few years for the vanguard to diffuse, by which time the big city folk had moved on to the wave.
It still kind of is. But much less. We're all reading the same subreddits, blogs, and tweets. A hipster coffeeshop in Jacksonville pretty much looks, sounds, feels and tastes the same as its counterpart in Brooklyn.