Do you have some reason to believe that meat is healthier, or is this speculation?
We could do the same with plant based meat or whatever processed garbage gets sold in its name. We can let millions of people eat that day in and out and watch if they die out of heart disease and cancer over the next decades.
Feel free to sign up.
Personally not going to turn myself or my family into lab rats for these grandiose world changing goals.
Given fake meat is new and I'm not seeing it in stores nearby yet, I'm going to assume a fair comparison will take another decade, after the studies and the meta analysis show up.
Until then the burden of proof is not on me ;-)
I expect more from HN :-)
It will exactly go the way dessert corn flake breakfast has gone over the decades. A highly taste engineered food, loaded with chemicals and macro nutrient stuff which will give you a lot of diseases on the longer run.
Eating processed food with seed oils in factories is not.
The market is manipulated because of status games using bad science... it will unravel itself soon.
The problem is you are selling processed vegetable mash with salts, chemical preservatives, conditioners and oil as meat.
It's not meat. It is, what it is. Processed vegetable trash. Sell it that way, and its perfectly fine. People can eat it if they want. Let's not signal this as some healthier alternative.
For more information read: Ship Of Theseus.