Initially it's celebrated as a feat of engineering and as the healthy alternative to meat.
After about 10 to 20 years however, we'll see cancer and heart disease rates going up.
And then the billions of dollars spent in health care will pile up, but nobody will readily admit it, because the fuck up will be even bigger than with Margarine.
After all, Margarine is still on the shelves of super markets everywhere, maybe with slightly less trans fats, but it's still there, still advertised as the healthier alternative to butter.
Let that sink in for a moment.