I'm fascinated by this problem: How would consumers navigate a third-party aggregation application? It seems to me there needs to be a free "Kayak"-like service for film & tv discovery. Show me only what I can watch for free (because I already subscribe to my favorite channels). Develop the application on every OS that I watch content (TV, Mobile and Web).

Would consumers like navigating a UI similar to Pinterest (boards) or Spotify (playlists) on your TV? It works well for images and music...