This feels pedantic and totally besides the point.

The author was describing "gets all users" as in, gets all users that Apple can get. What's next, would you point out how people in the 3rd world wouldn't be buying Apple/Google phones either?

The point was, when Apple has all of the market share they can expect to get, will they turn around and flip tracking on and etc.

Please don't deviate topics for solely pedantic reasons. I generally love pedantic distinctions, but this i think added little to no value.