I would hope this constitute anticompetitive behavior. If only intel can decrypt movies and studios only make them available for intel procs, this can seriously hurt all other chipmakers.
And its not that tech runs just from Intel to AMD.
x64 is AMD tech that got adopted by Intel. Monolith multi-core technology is also something Intel adopted from AMD.
Intel wouldn't dare destroying AMD. Since AMD got created for sole reason to prevent Intel from being torn apart. But Intel will do everything to keep AMD's market share somewhere comfortably below 20%.
Is Intel supposed to just implement it for them or something?
Or are they supposed to get to their own terms with them studios?
Especially since these are completely different markets who do most stuff differently. Thats what I wanted to point out - if they want their chips to play DRM content they'll have to negotiate it themselves with the Hollywood. I also strongly suspect that this is not an exclusive pact.
Since nowadays content producers are very well aware that more and more (probably the majority?) of content is consumed via - non x86 architecture devices.
And it remains entirely at Netflix's discretion whom they trust. I agree it's a Bad Thing, but the content industry is entirely predicated on artificial monopolies.
This is actually the problem with Netflix on Android - Android doesn't have any DRM standard, so it's up to the hardware manufacturer to include it.
And even so, this is just another DRM tool that Netflix will use, unless they opt to only use Intel's built in DRM (which would be strange given the wide competition Intel's hardware DRM faces from TPMs and the like.