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If you read carefully, you can see that I am not saying that journalism or publishing are dead. I am saying that the attempt to grasp at the model of the past is dead.

I don't agree that the iPad is a nail in the coffin. IMO, its impact on the future of journalism and publishing is vastly overestimated.

Why does the title not reflect that? Marketing copy?

No, a much more practical reason. I'm not so good at coming up with titles. =)

Yes. It has been pointed our many times that, Publishing which involves averagely written news item targeting mass market is gone past the traditional model. That is where aggregators and social media platform triumps now.

However , the model of high-end journalism is already happening. Good research and analysis would always be in short supply and small focused teams who do that are already making gains. There is no reason why big companies cannot replicate this.

It's indirect. If publishers have difficulty reaching their audience, so do journalists.