Unless you have some statistics to back that up, I'm going to go ahead and doubt that. Drunk driving incidences where neither party dies rarely make the news so we don't think of them often, and incidences where the victim dies but the drunk driver doesn't make better news than incidences where everyone dies. They stand out in our minds more as a particular case of some sort of injustice.
Furthermore, drunk driving incidences with fatalities where the driver survives generate newsworthy trials and sentencing which drives further awareness of this case.
I'm not really sure why it helps, but I can certainly say it does. I know that when I panic and go stiff it hurts more as my tense body hits the rock. Even when in a similar mental state, hitting the rock with a relaxed body is less painful.