I wouldn't be surprised if Netflix comes out with a "TV Mode" soon, that allows you to pick from personal channels similar to how music streaming services have weekly mixes.
The pendulum has seemingly reached the limits of self-programmed content and has started to swing the other way, and people are starting to realize the value of having a content producer putting on a good show across several programs.
Netflix also feels (by the way they are developing their internal IP) that they are becoming a niche (in genre) service rather than a generic appeal service and losing subscribers feels like an outcome of the catalog they have tried to pursue. The subscribers they retain are likely going to have a higher level of permanence compared to people who are a more general audience.
And there's an option in the right corner to "play from the beginning".
Flip to the next movie, and it's positioned right at its most popular scene.
When I was younger, I would get home from school and watch a few hours of TV. The channel I watched would syndicate sitcoms in blocks, same show at a given time, played in episode order (but a few different shows over the afternoon).
What I'd love from netflix is to be able to put together a list of shows I'm watching right now and have it run a playlist in random order by show, but with the episodes in the correct order per show.