A lot of people don't eat it, or really know what to do with it.
The other big failure was someone who donated 50 frozen turkeys. We had to give them away immediately, as we couldn't store them. Later on we had people tell us the turkeys didn't come out right, or they didn't have the right roasting pan or even oven to cook one in. You can't microwave a turkey or cook it on a hot plate.