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> Netflix, Amazon Prime

Very few subscribe. Youtube would be the majority in my opinion. Hotstar too, but only during cricket matches.

Local content on Youtube is on the rise.

Example:

Technical Guruji (A Hindi tech channel) has way more subscribers than MKBHD - https://www.youtube.com/channel/UCOhHO2ICt0ti9KAh-QHvttQ

A Punjabi song is nearing a billion views : https://www.youtube.com/watch?v=YpkJO_GrCo0

It is a largely untapped market and ripe for takeover.

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> Technical Guruji (A Hindi tech channel) has way more subscribers than MKBHD

From looking over it, he has more subscribers but way less views per video.

MKBHD is easily over 2M views per video where Guruji never really breaches 1M views and seems to be around 400K per video.

The gap is closing real fast (views in the last 30 days)

MKBHD - 39 Million[0]

Technical Guruji - 41.5 Million[1]

[0] - https://socialblade.com/youtube/user/marquesbrownlee

[1] - https://socialblade.com/youtube/channel/UCOhHO2ICt0ti9KAh-QH...

Wow. That's insane! And still Technical Guruji doesn't get as favorable treatment from Google as MKBHD does (like giving phones one month before release to try, calling him in all conferences etc.)

MKBHD's audience has more money to spend.

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