Seems in the sunnier months they get about 200,000 trips, from a fleet of 10,000 bikes.
I think a lot of people start riding the share bikes before deciding to purchase a bike themselves too. Overall ridership is up 12% this year.
Edit: I was still on the 2017 figures for some reason. 800,000 trips last May, 975,000 last August. (https://montreal.bixi.com/en/open-data)
In other words, not really a profitable market.
- In May 2019, bike share users took about 218,400 trips on a fleet of about 4,400-5,100 bikes. (~43 trips per bike average during the month)
- Around 95,000 individual users
- ~2 trips per individual user during the month
So, realistically not that great on a per-user basis and it seems like a lot of users are only trying it out a few times or grabbing a bike once in a while. That meshes pretty well with the idea that people who find themselves using the service frequently probably just buy a bike.
I don't mean to sound elitist but riding BSOs is the surest way to turn people away from biking - and these bikeshare one look worse than the mamacharis ridden in Tokyo. In anycase, considering the bike culture of Seattle, I doubt there is a big overlap b/w the two kind of riders - casual and dedicated commuters.