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I don't see how after the FTC came up empty the DOJ would fare any better as arguable the sherman act is a much tougher route, and the competition landscape has changed to google's detriment (amazon ads, facebook, etc).

Anyway the article is quite scarce and the source is the WSJ so they might be trying to amplify some stuff or even advocate for it.

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The FTC backed off because the administration at the time (2012-2013) were friendly with Google.

Source is probably controversial, but I'm interested in refutations: https://wikileaks.org/google-is-not-what-it-seems/

Don't forget that social media, FB & GOOG helped elect the administration at the time.

The DOJ has significantly more resources and investigative power.

The FTC act has broader powers in these cases as they can consider effect on competitors: https://en.wikipedia.org/wiki/Federal_Trade_Commission_Act_o...

The DOJ enforces the sherman act, which is useless here (no consumer harm).

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