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"Profitable enough" isn't really a thing. The owners/share holders will always happily accept a bigger dividend payment landing in their bank accounts and then reward senior management for it. Everyone within the company will also happily accept the budget increases and job security that are more likely to happen when profits are growing.

So when someone comes into a meeting and says "here is a way we can bring in extra money" no one is likely to say "no thanks, we make enough money."

You know what’s better than $3B? More than $3B.

I don’t like my information being brokered for someone else’s profit, but the incentives are pretty clear.

No, under greed it is never enough. The greed of the rich and powerful is never sated.

People always want more man

People always want more

Automated stock trading platforms operated by massive Wall Street investment banks always want more.