> We're optimizing for click through rate. That's it. There's no editorial judgement...
Something that all of us as technologists need to learn is that this IS an editorial judgement. We do not get to disclaim responsibility just because we delegated that responsibility to an algorithm. It is we who delegated it, we who chose the algorithm and the metrics, and we who are responsible.
"We're optimizing for click through rate" is how we got the proliferation of misinformation on Facebook. It's how we got https://twitter.com/chrislhayes/status/1037831503101579264. It's how we got Pizzagate.
"We're optimizing for click through rate" is simply not good enough in 2019.
We could claim to be naive in 2000, perhaps even 2010. But today? We all know we're playing with fire now, and it doesn't much matter that of course we didn't MEAN to burn the house down. What matters is that we don't give lit matches to children and we know how to not set the house on fire.