I agree. The hype is strong with OpenAI. The marketing of GPT-2 seemed simultaneously braggadocio while also trying to capitalize on woke AI.

“We made this super cool thing. It’s super dangerous. You can’t see it.” I mean, come on.

They can earn their reputation the regular way, and it will be fine. Sure they have the click baity DOTA demos, and maybe they are doing some interesting stuff. But OpenAI’s announcement of GPT-2 was particularly egregious.