I'm not sure why everyone here is so concerned about the fact Google collects data, but doesn't actually sell it? Google might connect ads and your data anonymously, or use algorithms applied to your data for their services, but they've never been shown to actually give your data to anyone, nor to abuse it in any way.

Compare this to how lazy other companies have been with data breaches (Apple, Sony, Equifax, a ton of others), or companies that will actually sell your data (phone providers, credit card providers, various discount cards, etc..), I don't see why Google is always targeted.

When I had a Hotmail account back in the day, it got hacked (and I've always had strong passwords). Gmail has never been hacked. Windows has ads and spyware throughout Windows 10, Google shows you ads when you search for something. Yet MS gets a pass these days, people forget about Apple's weak account security in the past not to mention apps abusing permissions, but Google is constantly demonised.

I don't get it. Of all the tech products I've had over the years, the Google ones have been the best, the most secure, the most useful. They collect more data, but as far as I've seen, they also protect it the most.