No, because the money would be going into the business of serving an entire nation of farmers with these services. The cost for each instance of doing the fundamental thing, having a farmer sell to consumers, would hopefully be low.
This guy has one partner, Incentives are aligned, if I were one to buy onions online, I can see myself still being happy with them in 20 years time. Maybe it cost more, but they don't have a monopoly on Onions, their ability to pass on that cost is limited, which is the major concern, is it not?