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> McDonald's has everything to gain by infusing this kind of DNA into their operations.

That seems logical but how much will it infuse Machine Learning into McD's DNA if the acquired startup sits in Israel? It seems to me the employees will not even interact much with each other, how can there be much of incorporating thinking, methods or practices?

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> It seems to me the employees will not even interact much with each other, how can there be much of incorporating thinking, methods or practices?

What does physical proximity have to do with anything?

McDonalds does $20B+ in revenues, has 210k direct employees and 1.9M when you include franchises. At this scale, the only people that need to interface is senior management.

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