This will be an interesting conversation (tech savvy vs tech dumb) to play out this round.
The current president argued during his campaign that the problems with the country arose from "bad deals" and his experience and expertise at "deal making" was the solution to this problem.
Beto might argue during his campaign that the problems with the country arise from unacknowledged cyber warfare in both social media and voting systems. He could then argue that he is uniquely qualified to lead the government to a more solid footing in that regard and protect the democracy.
Both are simplistic arguments of the form problem is X, I'm an expert in X, I can lead a group to fix X.
Opponents will of course spin up the fear of X and especially if X can be used to achieve the goals of the proponent, try to paint them as being part of the problem not the solution.
Unlike the current administrations "Space" force, I could see a justification for a "Cyber" force if such a force provided protection against, and options for maneuver in an algorithmically generated battlefield.