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Inspired: How To Create Products Customers Love by Marty Cagan

It's an awesome book covering product management at all stages and both in startups and at scale.

> Perhaps surprisingly, they do it very differently than the vast majority of tech companies.

After decades of written knowledge about the topic, how is it possible that someone can still succeed by doing it differently?

It didn't feel different to what I'd seen myself in best practices plus they reference discovery sprints, user story mapping etc. It's more a collection of ideal practices.

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