But it is a problem. Lots of people publishing just to publish (a consequence of how academia is laid out), and then sensationalist media who doesn't understand what's actually being said, or why to be skeptical (or maybe they do, and just don't care) , takes over and runs with it.
VC and SV entrepreneurship is pretty much the same game. That’s why you have the “Uber for X” syndrome. Sometimes it sticks, sometimes it doesn’t. We are all human search functions reporting back to the hive mind.
Now I don’t actually think the gut microbiome is just an automatic p-hacker - most studies are measuring pretty standard aggregate measurements of “diversity”, not just finding one class of the billions of bacteria that happens to correlate, so I’d agree with the OP that the question is more one of causality. And since a fecal transplant from an ill mouse caused signs of illness in an otherwise healthy mouse, then there’s reason to follow up.
Sure, sometimes you have a hypothesis and you go searching for a way to measure something.
Other times, you find a new way of looking at things, or you come across some new fascinating data. This helps you generate hypotheses for which you need to design new studies, not least of which is to ensure that the new measuring tool is measuring what you think it is.
I definitely agree with the sentiment that the product of research such as this shouldn't be policy or a change in world view. It should be hypothesis generation and new testing.
You have to start with a hypothesis and then come up with the measures and expected outcomes based on it. Then you design the experiment to determine if the hypothesis is false.
Which, while its an effective way to do science when we don't know what we don't know, has to be interpreted with lots of caveats & caution, and should only be considered to be the 1st step in a long, deliberate investigative process. And that doesn't seem to be the case, particularly in how pop-sci articles communicate the results.
You consider the fecal transplants to be mere correlation?