Hello Matt, I assume you want some feedback on the app so I will give it here, if not you can disregard. My buddy showed my your app and it was at a stage where you had to download all the routes that you were interested in before hand on a computer. I think a really great thing about the iPhone is the discoverability of things while you are on the go. For instance we went to pirates cove in corona del mar on a whim and we didn't have all of the routes downloaded so we couldn't use the app as we really wanted to. I do like the aspect of caching the climbs so that when you are off the beaten path you can get to the saved ones without service. I really like the routes showing up on the screen with a picture and the actual line going up the face. That kind of beta helps a lot and it's easier to find the climb than a drawing of the face. On the website I do like the map aspect but I don't know if I like that as the main navigation. you might want to cultivate the areas a bit more like how mountainproject or rc.com does things. Cheers to your app and I hope that you find success with it! I love rock climbing and anything that brings some exposure to it is a good thing.