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The Pi Zero is at £4.66 here in the UK (so $6) including 20% VAT.

with 1 order per customer and £3 shipping fee

Buy a Pi Zero and a Pi Zero W for £17 (delivered) from Pi Hut. Bargain!

But where can you actually buy it at that price?

The price I quoted is from UK-based online stores like Pimoroni and The Pi Hut.