"Based on prior research, we included a rich set of commonly observed predictors of well-being as control variables (see Dolan et al., 2008 for a review of this literature). These include socio-demographic variables such as age, household income, gender, relationship status, number of children and education. Such controls are important as it is possible that fruit and vegetable consumption would co-vary with, for example, income – someone becoming richer and as a result enjoying higher well-being scores and changing their food related behaviours. We also controlled for the presence of long-standing health conditions as well as health and lifestyle related behaviours such as walking frequency and smoking behaviour – again potential confounders that could bias any estimates of the relationship between fruit and vegetable consumption and well-being."
While I do think a lot of research in the social sciences is of questionable value, there's no need to shoot from the hip just for the snarky HN comment.