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They did want to remove all the tracking by Google...

He tried to say that it is a difficult name to find in search engines.

He tried to make a joke

He was just being nice.

Can’t we just enjoy the sarcasm?

Also, don't downvote James Bond from sussex's post, he was just being nice.

He tried to make a joke

It was a joke.

It is the first organic result if you search for '/e/': https://www.google.com/search?&q=%27%2Fe%2F%27

Granted, not how most people would search.

"It's the current project codename, we will probably introduce a new and more convenient name for our mobile ROM in a few months."

I searched "e foundation" on Google, DuckDuckGo and Bing and this was the first result on all of them. Yeah, "/e/" is atrocious, though.

Same with just “e os”. Name is fine.

They had to get rid of the trademark Eelo.

All potential jokes around escaping Google aside, searching for it was easier than expected: https://www.google.com/search?q=e+os

e....f....g

Kinda clever if you ask me.