What could a company like Google do to convince you that this isn't the case, if it truly isn't the way you imagine for that company? Because it sounds like there isn't anything.
But that's not how he runs that company -- which is the point.
It's predatory no doubt, and Google certainly can't be considered an honest broker. But this dichotomy is necessary in today's hysterical environment that social media has created.
It sucks.
You can't accuse someone of something for which you would never accept anything as evidence in their defense.
Perhaps re-labeling major (and unprecedented) communication/organization platforms from "businesses" to something akin to "utilities"—or, more radically, "platform coops"—would quash such apologia.