The real challenge with the industry, unlike a lot of others, is the lack of replayability. This makes the industry rather unique and requires more operators to fill a given level of demand in a metro region than other similar options.
But god I hope the industry keeps growing or it'll be back to wine tasting or skeet shooting or all day resort retreats. Ugh.
It's definitely not for everyone, and I'll say, I personally like it better when there's only 1 or 2 others in the room; more than that gets too hectic for me.
There absolutely is. Zero Escape is basically a series of escape room games.
I'm sure there are better example, particularly ones from the entertainment industry booms of the 1920's and 1950's but I just can't think of any off the top of my head.
I could hear the same concerns against that as OP delivered here. And to be fair that's something that is more successful in some places and much less so in others.
Other places, like casinos or top golf or laser tag or Dave and Buster's... I know some people who love them and others it's kind of a one time experience.
Fad to enduring cultural pastime is a wide spectrum, and we tend to maintain lots of options with niche followings.
Every room from every provider is different. While you can only go to one once, a metro area could have 100+ rooms. Quality varies, but the most motivated people could go regularly and not run out.
The tiny number of people who can go through a single room at a time limits scalability/profitability, while also ensuring most people in a local area could still be first-time visitors.
That room was actually 3 rooms as part of the escape. It was built around the idea of a zombie apocalypse. You enter a room, #1, and the lights are off, and you are trying to get into a bunker. Once you get in to the bunker, room #2, you have to find your way out of that room before a toxic gas is released. We had to use a ladder to get to a "vent" to climb through (and shut off lasers in the vent) to room #3, the final room, a science lab.
The quality of the build was very high, and was pretty fun, as it was very much like a movie scenario.